We may collect and process the following data:

• Account Data: Name, email, phone number, password.
• Payment & Billing Data: Billing address, payment details (stored and managed by our authorized payment providers).
• Usage Data: Pages you visit, products you browse, searches within the platform.
• Seller Data: Store name, business license (if any), seller location (Addis Ababa mandatory).
• Affiliate Marketer Data: Tracking links, campaign performance, commissions earned.

We use your data for the following purposes:

• Processing orders, delivery, and after-sales services.
• Enhancing shopping experience and improving platform services.
• Communicating with you regarding orders or promotional offers.
• Managing seller and affiliate accounts and calculating commissions.
• Complying with legal and tax obligations.

We use cookies and similar technologies to improve browsing experience, personalize content, and analyze performance. You can disable cookies in your browser settings, but some website functions may be affected.

We share your data only in the following cases:

• With shipping and delivery companies to ensure product delivery.
• With payment providers to process financial transactions.
• With marketing or advertising partners to show personalized content.
• In the event of a merger or acquisition as a company asset.
• When legally required or to protect the rights of the platform and users.

• We may use your data to send offers and services that may interest you via email or notifications.
• Third parties (advertisers or marketing partners) may use some data anonymously to reach their target audience.

• We collect affiliate data (accounts, generated links, campaign performance).
• This data is not shared externally except as needed for financial transactions.

• We use encryption (SSL), firewalls, and internal security systems to protect your data.
• Access is limited to authorized employees or partners.
• You are responsible for keeping your password and account secure.
• While we adhere to the highest security standards, data transmission over the internet cannot be fully guaranteed.

• Your data may be stored or processed outside your country of residence, including through authorized service providers in other countries.
• We ensure any third party handling your data provides a similar level of protection.
• Data is retained only as long as necessary for the purposes stated in this policy or as required by law.

If you choose to register or log in using a third-party account, such as Facebook or Google, we may receive basic information from the provider, including name, email, and profile picture. This data is used solely to facilitate account creation and login, and is not shared with external parties beyond platform services without your consent.

In the event of any security breach that may affect your personal data, we will notify you promptly in accordance with applicable legal requirements. We will also take necessary actions to minimize potential impacts and protect your data from unauthorized use.

• You can access, modify, or request deletion of your personal data at any time.
• You may object to the use of your data for marketing purposes.
• You have the right to transfer your data to another service provider upon request.

We may update this privacy policy from time to time. The updated version will be published on our website with a new effective date. Continuing to use the platform after updates constitutes acceptance of the revised policy.

This policy is governed by the laws of the Federal Democratic Republic of Ethiopia, and any disputes will be resolved according to these laws.

For inquiries about our privacy policy or how we handle your data:
📧 Email: support@markatoonline.com